Do you have a business that would need more local SEO rather than global search traffic? Well, that’s not a problem because all you need do is perform site optimization so you can capture that type of local traffic from search engines. Naturally, the amount of traffic you do get can depend on certain things, but if there’s traffic then you can capture it. In this article we shall be looking into 3 simple local SEO tips that you can use right away to see results.
Right off the bat, when you’re done reading this article, you’ll need make your business profile with the three major search engines. Registering with the three major search engines is easy, and be aware that they’ll call you so they can confirm your business address. This is simple but powerful as well as necessary for doing local SEO, and we don’t think a tremendous number of businesses know about doing this. This simple step will help you with your local SEO efforts, and you really should do it asap.
You’ll find that local directories won’t approve if you submit your business more than once to them. One solution is to assign a totally different landing page per location if your business does have different locations for it. This is a good point for businesses that are located in different places because it’s not like you’re trying to game the system. Then it’s easy to send people to a “locations” page for your business, and they can easily find the location nearest to them. You shouldn’t make the mistake of sending both of your local listings to the same landing page.
Take care in all you do when promoting your business online because it will be the obscure aspects that you didn’t think about that often can make a difference. So it is in your best interest to pay attention to the things you do when promoting your site. Get out and help the people where you live in some meaningful way, and that will make people aware of who you are. You never know what will happen with things, and you can actually become quite well known like that. For example, let’s say your business is only focused on customers from the US, so the most reliable way to go about it would be to join US based communities. This is how it works, you have a bunch of little components that are a part of the big puzzle you’re building. This also helps in your efforts towards building trust with the search engines as more people visit your site.
Overall, this article shows that local SEO is critical if you want to drive localized and high converting traffic. The biggest advantage local SEO has is that you won’t have to deal with a lot of competition from sites on a global level, making ranking a lot easier.
